![]() The further away the warehouse is from the customer, the more likely a company will differentiate between ‘shipping’ and ‘en route’, where ‘en route means that the package has at least transferred to local carriers in the customer’s home city and shipping indicates transport in a long-haul trailer or even air flight.En route starts when the package is loaded onto a truck that is headed toward the customer, either directly or indirectly.The route itself might stop through multiple mailing facilities across the nation or it might encompass only the last truck route in the customer’s neighborhood. However, the practical meaning of ‘en route’ can change depending on where the customer lives and where the package was ordered from. Where does it start, and where does it end? ‘En route’, in essence, means that there is a truck that is routed toward your customer. When Does ‘En Route’ Start, and Where Does It End? When a package is ‘en route’, this generally means that its final destination is the customer’s home and that the package is now traveling on delivery trucks with a chance of completing delivery within the current ‘route’ on which the truck travels. Some packages start at the ‘en route’ phase as soon as they leave headquarters while others transition to ‘en route’ as they come closer to the customer. But whether that begins days, hours, or minutes before delivery depends on the brand and the company’s last-mile process. This critical stage of the delivery process defines when your customers begin to anticipate the package’s arrival. One of the major points of deciphering what en route means is determining what it really involves. What Steps are Really Happening En Route? Some brands separate ‘shipping’ (long distances) from ‘en route’ (local packages), however, some use the shipping term all the way to the customer’s door. Papa John’s uses ‘Delivering’ to indicate that a pizza has left the restaurant and is on the road. Some use a more colloquial way to say that a package is in the last-mile stage of delivery.įor example ‘On the Way’ and ‘Out for Delivery’ are often used to indicate that a package is in the neighborhood and may arrive within the day. Of course, not all brands use the same terminology. It is important to balance the meaning of ‘en route’ when used by a company to best manage the expectations of the customer. Companies typically see en route as meaning that the package is exactly that – being routed. En route could mean that a package is about to arrive or it may pass through several more carriers and checkpoints before arrival.Ĭustomers typically assume that en route relates to last-mile delivery, in the hands of the last carrier and on its way to their door. Some companies use it to mean that a customer’s vehicle is on the final leg of the journey and around the corner, while others show the ‘en route’ indicator simply when a package has entered their city. Defining En RouteĮn route is a broad term that encompasses a large part of the last-mile delivery process. Today we’re focusing on the meaning of En Route and what your customers want to see when you reach this point in the delivery stage. However, many brands use the term ‘en route’ to mean several different things indicating a wide range of expectations or timelines regarding package delivery. This indicates that their package is not just being handled it is on the way and can be expected soon. But what, exactly does each phase mean?įor most customers, the phase that matters most is when a package transitions from preliminary states to en route. Stages of delivery may include: Processing, Packaging, Shipping, En Route, and Arriving. Each brand will develop a way to communicate this process in order to keep their customers informed. In a world of online orders and deliveries, customers now frequently track their packages from the moment the order is entered to the moment it arrives on their doorstep or loading dock.
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